Dipl.-Ing. Marc Hoeft

Angestellt, Data Management, STRÖER MEDIA SOLUTIONS

Hamburg, Deutschland

Fähigkeiten und Kenntnisse

Digital marketing
Aussenwerbung
Performance marketing
Online advertising
Online Marketing
Werbewirkungsmessung
Search Engine Marketing
Google
Bid Management
Yahoo
Bing
Affiliate Marketing
SEM
SEO
SEA
Web Analytics
AdWords
Facebook Marketing
SMM
AdGooroo
Google Analytics
PPC
Plakatwerbung
Werbung
Advertising
Geomarketing
Geo-Daten
OOH
Marketingstrategie

Werdegang

Berufserfahrung von Marc Hoeft

  • Bis heute 7 Jahre und 3 Monate, seit Feb. 2017

    Data Management

    STRÖER MEDIA SOLUTIONS

    developing multi-channel products to combine online and out-of-home advertising / improving the acquisition and application of location data/ customer journey and attribution analytics products to measure the true contribution of ooh to the marketing mix

  • 5 Monate, Juli 2016 - Nov. 2016

    Head of Performance Marketing

    Statista GmbH

    Development of online marketing strategies and implementation of campaigns (search, social, email, affiliate, display) / Microsite design and conversion optimization / Content analytics project with editorial team

  • 4 Jahre und 3 Monate, Apr. 2012 - Juni 2016

    Commercial Director Germany

    Marin Software GmbH

    keeping clients happy, successful and excited / management of customer support team / conference speaker and marketing & PR support

  • 10 Monate, Juni 2011 - März 2012

    Director Performance Marketing

    pilot group

    strategic consulting in search and social performance Marketing for large branding and direct response clients / internal process optimization / controlling / coaching and business development in the area of online marketing with focus on search engine and performance marketing / managing team of 8 employees

  • 11 Monate, Juni 2010 - Apr. 2011

    Head of Performance Marketing

    pilot 1/0 GmbH & Co. KG

    leadership of performance marketing team (PPC, SEO, SMA, Affiliate) / Consulting for key accounts / Pitch support

  • 1 Jahr und 11 Monate, Juli 2008 - Mai 2010

    Head of SEM

    pilot 1/0 GmbH & Co. KG

    Strategic consulting for and implementation of Search Engine Marketing campaigns, process optimization, controlling, coaching

  • 2 Jahre und 6 Monate, Jan. 2006 - Juni 2008

    Consultant Search and Affiliate

    pilot 1/0 GmbH & Co. KG

    Strategic consulting for and implementation of Search Engine Marketing (SEM) and Affiliate Marketing campaigns

  • 9 Monate, Apr. 2005 - Dez. 2005

    Freelancer

    eprofessional

    freelance work (market research and development of Google AdWords competitor analysis tool) / Internship (newsletter editing, competitor analysis / event management, development of marketing strategies)

  • 1 Jahr, Feb. 2003 - Jan. 2004

    Freelancer

    Corporate Outfit

  • 2 Jahre und 4 Monate, Okt. 2000 - Jan. 2003

    project assistant

    Solutions GmbH

Ausbildung von Marc Hoeft

  • Engineering Management

    FH Wedel - University of Applied Sciences

    Internet Payment

  • European Business Management

    Universidad de Malaga

    Marketing

  • Management

    Unviversity of Stellenbosch

    Online Marketing / Online PR

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

  • Spanisch

    Grundlagen

Interessen

snowboard
wakeboard
running
guitar playing
music
literature
podcasting

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